Tradmark

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Tradmark

For a thriving business in this competitive market, the need for a trademark has diminished nowadays. It serves as a distinguishing feature for a brand that has established its name in the run. Age is essential for a product or service to earn goodwill and recognition, and this reputation must be protected so that no one can take credit for your efforts.

The importance of a registered logo or mark cannot be overemphasized, as it can give a face to your business. When the market is full of competitors, and you want to stand out from the crowd, it can give you a competitive advantage over others. 

Trademark registration process is easy yet there are some precautions as there is online trademark registration in Delhi. You must register your mark or logo carefully; Otherwise, you may face notice, rejection or objections from the department or the opposition party. Trademark registration fee in Delhi varies and depends on the type of applicant applying for the trademark.
 
There are certain points to be acknowledged and kept in mind while selecting a word or logo for trademark registration. A trademark can be rejected on the following grounds:
  • If the brand name is incapable of distinguishing the goods or services of the applicant from others
  • If it designates the kind, quality, purpose, value or geographical region
  • If it is commonly used in the current language or established practices of trade
  • If it causes any confusion or deceives the public.
  • Hurts public sentiments related to religion, caste, etc.
  • Contains scandalous/offensive matter which is against the public morality.
  • Outlawed under the Emblems and Names Act, 1950
  • It consists solely of the shape of goods themselves.